About the Book
| Honesty Sells takes an unlikely approach to sales success; instead of verbal tricks, silly gimmicks, or mind games, great salespeople use honesty to lure customers. Many salespeople think the only way to achieve real sales excellence is by using every trick in the book to sucker customers into buying. But top sales performers know the real way to win a customer’s heart (and loyalty) is by building open, honest relationships with them.Honesty Sells gives readers a proven system—and an honest one—for getting around gatekeepers and objections, increasing customer responsiveness, closing sales faster and more often, getting honest answers from clients and prospects, and troubleshooting problems before they scuttle big sales or important projects. For anyone who wants to sell more, sell better, and sell more honestly, Honesty Sells is a the perfect straight-talking guide to sales success. |  Preview the book! |
About the authors:
Steven Gaffney (Arlington, VA) is a speaker, author, and leading expert on honest interpersonal communication, influence, and leadership, as well as the President of The Steven Gaffney Company. He is also the author of Just Be Honest and Honesty Works.
Colleen Francis (Ottawa, Ontario, Canada) is the founder and President of Engage Selling Solutions. An award winning sales expert, she helps clients make dramatic improvements to their results with techniques proven in today’s tough selling environment.
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May 28th, 2009 at 11:18 pm
WILL THE BE AN AUDIBLE VERSION OF THIS BOOK? AND IF SO WHERE CAN WE GET IT?
May 29th, 2009 at 9:01 am
Hi Dan,
Great question. There isn’t an audio version yet (the book is hot off the presses). However, it is available for the Amazon Kindle if you’re looking for a portable electronic format…
Thanks! Colleen & Steven
November 20th, 2009 at 12:28 am
Hi Colleen and Steven,
I just wanted to share a quick story with you. I finished your book en route to a two week sales trip. I implemented some of your ideas immediately (and tweaked some of my existing strategies) and as a result, I received more qualified referrals then I have on any of my other trips.
I found the book to be very practical and easy to implement. It serves as a great reminder and a wonderful resource for new ideas. The Horror Stories are great…well great might not be the right word…maybe entertaining. J
Bravo and thanks
Christopher Miller
Ottawa CANADA